Outbound link policy.
This policy explains how CPaaS Directory handles outbound links to provider websites and third-party resources. It exists so that listed providers, prospective providers, and readers all know what to expect.
Default: nofollow
Every outbound link to a listed provider's website carries rel="nofollow noopener" by default. This applies to all standard listings in the directory grid, on category pages, on individual vendor profile pages, and within editorial articles when a provider is mentioned. nofollow tells search engines that the link should not be interpreted as a search-ranking endorsement of the destination.
Earned do-follow
A small number of outbound links may be marked as do-follow (no nofollow attribute). These are earned, not purchased, and reflect one of the following:
- The provider has contributed substantive data, benchmarks, methodology notes, or other primary-source material that meaningfully improves the directory.
- The provider is the canonical source for a specific technical claim or specification we cite.
- The link points to original documentation, an open standard, or a publication that itself serves as a reference.
Do-follow status is reviewed each edition and can be removed if the substantive contribution is no longer current.
What we do not do
- We do not sell do-follow links, sponsored placement that is not labelled as advertising, or any form of paid editorial bias.
- We do not participate in link exchanges or reciprocal link schemes whose primary purpose is to manipulate search rankings.
- We do not accept payment from listed providers to remove or downgrade competing providers' coverage.
Advertising
This directory carries display advertising via AdServerAI. Advertising slots are labelled and visually distinct from editorial content. Advertising relationships do not influence editorial coverage; an advertiser may not be listed at all if it does not meet the criteria on our about page, and an advertiser's competitors will receive the same editorial treatment any other listing receives.
Affiliate relationships
Where CPaaS Directory has a referral or affiliate relationship with a listed provider, this is disclosed on our disclosure page. Affiliate relationships do not change link rel attributes — affiliated links may be nofollow or do-follow on the same basis as any other outbound link.
Contact
Questions about this policy or a specific link's rel attribute should go to [email protected].